A brief history associated with UGG Australia

A brief history associated with UGG Australia

Ugg,a legendary brand,did not attract people's attention to begin with because of its lovely cartoon appearance; however this sort of boot has swept the on-going and prevalent wind through the whole Europe and America since it is European and American star's favorite in normal times, so has it in Japan and Taiwan.
The original source of Australia Ugg boots dates back to 1978, when a young surfer from Australia named Brian Smith once took sheepskin boots to America. Over the past years, Australian craftsmen used to sewing sheepskin boots around the shore of New Zeeland, however, the young man with good head for business has an adventure to exploit these kinds of traditional handcraft to America market.
During that time, he just brought several pairs of ugg boots and began to peddle in New York City with full passion and self-confidence, but he sold no one at the end of the day; he didn't lose heart yet, even had a persistent thought that he would succeed someday and obtain a market share in America.
Then he made a decision to move forward to the west and hunted for chance in California, when he arrived there, he amazedly found a number of people had started to sell boots which is much like his sheepskin boots, so he stayed here and began his business again, at his first round of business, he sold forty-eight pairs of sheepskin boots to four customers. So why do Australia's high-quality sheepskin boots have a huge market in California? Certainly, it comes from developed surfing market here. A number of surfing lovers like to wear sheepskin boot to maintain warm after surfing. Australia's high-quality sheepskin boot has become a necessity for each surfer after going ashore.
From now on, Ugg from Australia has developed into a luxury brand worldwide; it's not a small surfing supplies brand any longer, what's more, its product line has expanded to casual shoes, slippers and all sorts of season shoes not just sheepskin shoes, lately ugg has launched new handbag series.
With regards to the name of ugg, you will find there's history; its initial name was ugly boot, then Australian gave this kind of boot a nickname- ugg ,meaning a sort of fur LOGO round head boots, it was registered into trademark UGG Australia by an American not until 1994 and its producer was gradually turned into China from the previous Australia, after that America's ugg begun to compete for UGG trademark with some other countries, but it failed a lawsuit when competing with Australia's ugg, because Ugg was originally owned by Australian and could be generally used by local shoe manufacturers . At the moment Yellow Earth is always one of the famous fur brand shoe in Australia, lately a Chinese people acquired the company, establishing a plant in mainland China, and at the same time providing generation process for UGG Australia of America. In actual fact America's ugg arrived at mainland China at first and got a great brand reputation, after a period of time,discount ugg boots sale, Yellow Earth began to expand its overseas market there, either, meanwhile, rolling out its owned brand- Yellow Earth, but the two company struggled with each other for UGG trademark, after the last registered event, Australian begin to attach more importance to protecting brand.
As UGG president says, UGG is actually a nice choice, once youput them on, you do not want to take them off, its originality, reliability and super luxurious comfort will fascinate you.